“Reels have become an integrated part of any Instagram marketing strategy,” she says. Trilce also loves the Instagram Insights Tool introduced for Reels. And creators can produce community-driven content that builds trust, gains followers, and makes sales over time.” “There’s no learning curve because Reels content is lo-fi. “Reels give anyone the opportunity to reach new target audiences,” she says. Trilce suggests that both new and existing brands incorporate entertaining Reels into their Instagram strategy. Provide tips about the industry you’re in. “Don’t sell your products through Reels content,” she says. Trilce Jirón Garro, owner of social media marketing agency TBS Marketing, agrees. Kristen Dash, Beauty Partnerships Manager, Instagram It’s prime real estate for your brand to be discovered by new followers. Reels should be a huge priority for you right now. Find the balance between education and entertainment in your Reels. Lower quality videos can perform as well as, if not better than, highly produced Reels. This increases the chance your Reels will go viral and get in front of new people. Identify trends on Instagram and TikTok and put your own spin on them. However, she does suggest the following tips to gain traction: Kristie Dash, Instagram’s beauty partnerships manager, stated in a Glossy forum that there isn’t one formula for success with Reels. You can share them on your feed and publicly in Instagram Explore to reach new audiences. They have audio, effects, and creative tools.
Reels are fun videos you can share with followers on your Instagram account. Let’s dive deeper into how to implement each tactic to get more Instagram followers.
In fact, more than 500 million Instagram users browse the app every day, making it home to some of the most engaged audiences around.
Instagram can be a highly targetable, visual marketing channel for your brand and an opportunity to build a loyal audience that grows with your business.
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